Effective Public Speaking: How to Use Content Marketing With Stories to Show Your Value

Effective Public SpeakingCover-300(The Kickstarter was a terrific success!)

Are you looking to market your expertise? If you published a book or want to build your brand, public speaking works.

But you've sat through too many presentations where the speaker did not deliver on the title's promise. Or the speaker might have had great content, but you could barely stay awake to hear it. Worse, the speaker promised a great session but didn't manage their time for the content and questions.

No wonder so many people get nervous or fear public speaking.

You can reframe how you speak so you can succeed and deliver what the audience needs.

You can design and deliver a presentation that educates, informs, and inspires your audience. That design can help you turn your fear or nervousness into excitement and authenticity. Your excitement about your topic means you offer value. You don't have to “sell.” Instead, your ideal audience will sell themselves on the value you offer.

You will learn:

  • How to create and use stories to help people care about your topic and the value you offer.
  • How to separate the design, delivery, and practice for each presentation.
  • How to use activities to help your audience prove to themselves that your content works.
  • How effective speaking will advance your career and clarify your ideas.
  • When to speak for free and when to ask for a fee.
  • And much more.

You can become an effective public speaker with content marketing. That's how you can educate, inform, and inspire people to change. They'll buy your books, products, and services–and tell other people about you.

Buy this book now and enjoy your public speaking journey while marketing your expertise.

Table of Contents

  1. Are You a “Best-Kept” Secret?
  2. Identify Your Speaking Expertise
  3. Speak to Advance Your Career
  4. Learn the Three Secrets to Effective Public Speaking
  5. Design Your Presentation Flow
  6. Fit Your Content to the Type of Presentation
  7. Integrate Activities into Your Design
  8. Design the Visuals
  9. Practice Your Delivery
  10. Stay Present As You Speak
  11. Reframe Your Fear to Excitement
  12. Start Your Speaking Journey
  13. Annotated Bibliography and Resources

Book Details

I offer the book in several formats:

  • Electronic (ebook): ISBN 978-1-943487-34-9
  • Paperback (perfectbound, 6×9 trim size): 978-1-943487-35-6
  • Hardcover (case laminate, 6×9 trim size): 978-1-943487-36-3

Media Appearances

I did a launch video with Len Epp from Leanpub:

I had a blast with Lisa Crispin and Janet Gregory on their Donkeys and Dragons channel.

Where to Buy

My store for the ebook and audiobook.

  • Leanpub
  • Amazon in ebook, paperback, and case laminate.
  • Kobo
  • Google Play

The universal book link. (If you click there, it will ask you about the format and store you prefer. You can always change your mind later!)

Specific Posts

Look for these tags:

Share
Scroll to Top