Author name: Johanna

I help you identify and solve the problems that prevent you from releasing systems, hiring the right people, deciding which project to work on next. I take a pragmatic approach: what will work best for you, now? Some people call me a focuser. Some call me an accelerator. When I work with people, first we define our goal together. Typically, it's to get a better product out the door faster. I work with my clients to help managers figure out how to do the managing better, and how the technical contributors can contribute better, not to create a by-the-book system. I work with you, your staff, and your current product development practices. Together, we learn what works well for you and what doesn't. I believe in changing only what needs to be changed at the current time, to maximize your success. We work together to develop a blueprint for the future, and to build in capacity to recognize and implement change.

MPD, writing

Can’t Find Me on Social Media? Please Subscribe in Some Way

Some facts that make me a little sad: Social media is more and more splintered. Sites that used to be enjoyable became tolerable. Then, they became intolerable. Worse, the algorithms decide whose posts I should see and whose I should not. If you have not read any of Cory Doctorow’s writing about enshittification, I strongly

MPD, podcast

Product Discussion with the Agile Wire

After I spoke with Chad and Jeff on the previous podcast, Deep Dive into Successful Independent Consulting with the Agile Wire, we spoke all about the idea of building products, starting with consulting-based products. See Building the Right Product with Johanna Rothman. Some of our discussion points: Consulting products: how to think about products for

MPD, writing

Writing Secret 10: A Small Rant About Research on Social Networks

It must be the season for “research” on social networks. Just this past week, I received several requests to share my stories with researchers—as if my experience was research. Some of these researchers are graduate students. Others are consultants. All of them share these goals: They want to write a substantial document, incorporating their research.

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