In a recent conversation, an unemployed agile coach asked, “What’s the point of a project manager, anyway?” Here’s what effective project managers do: They create the environment for the team to succeed. Here’s how effective project managers start: If the team does not yet have a project charter with the product goal, they facilitate or […]
A colleague recently asked me how a team can deliver something useful in the next four to five weeks. “That’s all? Just four to five weeks?” I asked. Yes, that was all the time they had remaining. They’d worked on this product for a while, but that was the time they had left. This problem
I’ve heard that the AA/PMI wants to create a manifesto for enterprise agility. I’m not sure we need a manifesto, but that’s fine. Here are the necessary conditions for enterprise agility: A culture of flow efficiency thinking. That means everyone collaborates across the organization to optimize up for one overarching goal. Limited planning horizons, with
This is Johanna Rothman’s July 2025 Pragmatic Manager newsletter. The Unsubscribe link is at the bottom of this email. Mike, a new senior leader, wants to know when Engineering will deliver specific projects. He would prefer more accurate estimates, but he’s okay with relative sizing, such as: Small projects: Not more than a quarter (12
There’s all kinds of hype every single day about AI taking the place of programmers. That reasoning infers that typing is the hard part of product development. Nothing could be further from the truth. Here are the hard parts of product development: Understanding what the customers want. Often, the customers don’t know until they see
This is Johanna Rothman’s June 2025 Pragmatic Manager newsletter. The Unsubscribe link is at the bottom of this email. All my clients are dabbling with AI. They’re using it to think about more, such as generating more features in a backlog so each person can do more. Or more code with vibe coding. Or even
I recently learned that the Hudson’s Bay Company in Canada has closed all of its retail stores. This is a big deal, because they’d been in business since 1670. But it’s an even bigger deal for risk management. That’s because the Company pioneered the use of the “Hudson’s Bay Start.” That’s where they encouraged the
I had so much fun recording a podcast with the Product Confidential people, Evie Brockwell and Michael Palmer. See the episode: The Essence of True Agility with Johanna Rothman. Check out the episode on Spotify and on Apple. Note: I do not use Spotify, nor do I use Apple, but I found the podcast in
This is the April 2025 Pragmatic Manager Newsletter, from Johanna Rothman. The Unsubscribe link is at the bottom of this email.Early in the agile community, people referred to the Product Owner as the “single wringable neck.” Somehow, if the product owner didn’t define the stories well, or create acceptance criteria, or even represent what someone
This is the January 2025 Pragmatic Manager Newsletter, from Johanna Rothman. The Unsubscribe link is at the bottom of this email. Several of my leadership clients have this problem: they feel overwhelmed by all of their work. Here’s how one technical leader, Peter, describes his problem: “I’m in the middle of all the work. Because